The Gaming KPI Dashboard in Excel is a powerful and dynamic tool designed for gaming companies, studios, and analysts to track and measure key performance indicators (KPIs) related to player engagement, retention, monetization, and technical performance. This structured dashboard provides an in-depth view of gaming metrics using Monthly-to-Date (MTD) and Year-to-Date (YTD) performance tracking, trend analysis, and visual reports.
With seven well-structured sheets, this KPI dashboard allows game developers and analysts to make data-driven decisions, enhance player experience, and maximize revenue.
Key Features
Home Sheet
- Acts as the navigation hub for the entire dashboard.
- Provides quick access to different sheets via interactive buttons.
- Helps users navigate between Dashboard, KPI Trend, Input Sheets, and KPI Definitions efficiently.
Gaming KPI Dashboard Sheet
- Displays a comprehensive overview of all gaming KPIs.
- Features a monthly selection drop-down to filter and update data dynamically.
- MTD & YTD performance tracking for each KPI with Actual, Target, and Previous Year (PY) values.
- Conditional formatting indicators (up/down arrows, color-coded performance insights) highlight key trends.
KPI Trend Sheet
- Interactive KPI selection: Choose specific KPIs to analyze trends.
- Provides detailed KPI attributes: KPI Group, Unit, Performance Type (Upper/Lower is Better), Formula, and Definition.
- Graphical representation of KPI trends to visualize monthly and yearly performance.
- Helps gaming teams identify growth opportunities and performance bottlenecks.
Actual Numbers Input Sheet
- Designed for manual input of Actual KPI values for both MTD & YTD performance.
- Simple data entry interface for easy updates and record-keeping.
- Enables tracking of historical KPI values for performance comparison.
Target Sheet
- Allows teams to define and update KPI targets.
- Users can input monthly and yearly targets for all metrics.
- Helps monitor performance gaps and evaluate gaming strategies.
Previous Year Number Sheet
- Stores historical KPI data for quick year-over-year comparisons.
- Provides insights into improvement trends and strategic adjustments.
KPI Definition Sheet
- A centralized reference sheet defining all KPIs.
- Lists formulas, definitions, performance types, and unit metrics.
- Ensures a consistent understanding of KPI calculations across teams.
Why Choose This Gaming KPI Dashboard?
✔ Pre-built & Ready-to-Use: Saves time with an intuitive and structured Excel template. ✔ Customizable & Scalable: Easily modify KPIs, metrics, and targets to fit your gaming business needs. ✔ Visual Insights & Analytics: Dynamic charts and real-time tracking enhance decision-making. ✔ Improve Monetization & Retention: Monitor Daily Active Users (DAU), ARPU, Churn Rate, and Engagement Metrics. ✔ Game Performance Optimization: Identify technical issues like Server Response Time, Crash Rate, and Latency Issues. ✔ Easy Data Input: Manual input sheets for MTD & YTD make tracking KPI performance effortless.
Who Can Use This?
✅ Game Studios & Developers – Monitor player engagement, revenue, and technical performance. ✅ Gaming Analysts – Gain insights into retention trends and revenue growth. ✅ Product Managers – Set KPI targets and improve in-game performance. ✅ Marketing Teams – Track user acquisition costs and organic growth.
Compatible With:
- Microsoft Excel 2016, 2019, 2021, and Office 365
- Works on both Windows & MacOS
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